Everyday Practice was responsible for the graphic design of Local to Seoul 100 Diaries, a special exhibition held at Culture Station Seoul 284 to mark its 100th anniversary. The exhibition was designed to allow visitors to engage with local brands and the cultural contexts from which they emerged through various immersive experiences.

Over 100 brands were interpreted through graphic elements that reflect the unique motifs of their respective regions. These individual visual fragments were arranged to form a cohesive flow and structure, embodying the narrative of the exhibition. The façade of Culture Station Seoul 284 — a symbol of Seoul’s historical and spatial identity — served as a key graphic motif, visually linking the brands with the exhibition site, and connecting past and present in a unified visual language.