Golden Silver Town
Commissioned by Seoul Museum of Art
Golden Silver Town&imagines a future landscape, where the real estate and marketing strategies catering the elderly runs rampant. Audiences can use kiosks to select their favorite facility from various Silver Town, and actually design a Silver Town. The buildings that are formed as a combination of architectural elements that correspond to each facility illustrate the ideal silver town that each person dreams of, as well as the way through which the elderly are consumed by the capitalist society.
Silver Town in 2019 is a high-end residential facility with an initial deposit of 1-4 million won, with a fixed cost of between 2 million won and 5 million won per month on average. What is different from the general elderly care facility is that only those who are 60 years old or older are eligible to move in the silver town.
The occupants of Silver Town refer to the elderly capital class who can take responsibility for their own health. Silver Town of the future is not just a residential facility, but a class phenomenon in the elderly population. The structure of Golden Silver Town is extended upward to the size of the consumers’ desire. The bizarre form of luxury high-rise apartments, often seen in Korean society, is no different from the current social structure classed in capitalist society.