Seoul Art Space Sindang is Seoul’s representative craft and design hub, offering a variety of creative support programs for emerging artists. Everyday Practice designed the key visual for the 2025 curated exhibition Craft Wind:Scene (工藝風:景) organized by Seoul Art Space Sindang.

For the key visual, we used geometric objects developed through a craft-inspired approach as the primary design elements. The inherent materiality of craft objects was reinterpreted into abstract graphics, while the contrast between fluorescent spot colors and gold expressed both modernity and tradition. These geometric forms were combined to construct the letterforms of the exhibition title Craft Wind : Scene, giving the exhibition identity a clear visual presence.

The exhibition book cover deconstructs the key-visual objects and renders them with gold foil and silkscreen printing to highlight their form. The inner pages follow a calm, spacious layout, using gold as the key color to maintain a cohesive tone and manner. Insert pages for each section incorporate graphic elements inspired by the textures of ceramics, metal, and textiles, creating a seamless visual flow throughout the publication.