We designed the opening exhibition of the Jeonnam Museum of Art, Beneath the Mountain, Along the Water. This is an exhibition designed to explore the interrelationship between modern and future art and how it is interpreted as a work. The exhibition consists of three exhibitions: “Huh Baek-lyun and Heo Geo: The Master’s Way,” “Modernity and Transition, Intersection,” and “Laurent Grasso: A History that Beckham the Future,” each representing the past, modern, and future.

We visualized the theme of the exhibition by building an identity that integrates the three exhibitions and expressing typography representing tradition, modernity, and future in a multi-layered layer.