<ACT Festival> is a media arts festival which is complex of art and technology, organized by the Asian Culture Center (ACC). The theme of ACT Festival 2024 is “What If?”. Looking at the social and cultural phenomena that have changed dramatically due to humanity’s scientific and technological advancements, the festival conveys various imaginations of the future to the audience through media art.

Everyday Practice used the newly designed identity of the <ACT Festival> on the front cover, and expressed the keyword of the event, ’Creative‘, which is convergence, through luminescent printing. The interior was designed with reproduced images of media art performance photos and various layouts to show the dynamism of the festival.