Sehwa Museum of Art, located in the Heungkuk Life Insurance Building in Gwanghwamun, is a dedicated contemporary art space that pursues the vision of an “open museum” where art and everyday life naturally intersect. Centered around two pillars—Exhibition and Learning—the museum functions as a cultural platform that integrates art into daily life, offering new perspectives and sensory experiences.

The Sehwa Museum website was planned and developed to consistently reflect the museum’s identity and aesthetic direction within the digital environment. The museum’s main identity color and graphic symbol were optimized for web use to establish a cohesive visual language, enabling the offline experience to extend naturally into the online space. This ensures that visitors can engage with art as part of their daily lives—anytime, anywhere.

The information architecture was carefully structured to allow intuitive access to key content such as exhibitions and programs. The user experience was thoughtfully designed so that visitors can seamlessly navigate through different sections and explore the museum’s diverse activities in a coherent and engaging manner.